Laying down and removing layer upon layer of paint, Atlasbaba leaves inexplicable trails and traces, inviting the viewer to contemplate an enigma. Obscured below the painting's calm, white surface is a network of bold lines only partly visible, like a forgotten map or an unknown language. Our own thoughts and imagination complete the story. General Public, an art curation and publishing company based in LA, is revolutionizing the way we think about and collect art. Founded by Portia de Rossi, a collector and art world disruptor, General Public makes a radical proposition: a painting shouldn't be enjoyed by just one person, but should be available to all. The General Public Synograph™, a groundbreaking 3–D technology, redefines the limits of printing, recreating every detail of the original artwork with total fidelity. Capturing the nuances of brushwork and technique, these textured prints are an authentic expression of the artist's hand.